Yellow Journalism

“Everybody comes with prejudices, coloured glasses on their eyes. Then they see
everything coloured according to their glasses. Yes, a few people come just like you,
unprejudiced, without any idea gathered from yellow journalism.”

Yellow Journalism, or the yellow press, is a type of journalism that presents no legitimate
well-researched news. The concept of Yellow Journalism revolves around using eye-
catching headlines to attract more audience. Techniques of yellow journalism may
include exaggerations of news events, scandal-mongering, or sensationalism.

Have you ever stood in the check-out line at a grocery store and went through the front
page headlines of the magazines on the shelf? Most of these headlines seem unbelievable
and at the same time, peak the curiosity of a person, enough to make them look inside
and read more.
That is what the magazine publisher aims to do. This type of reporting is known as
Yellow Journalism.

Yellow Journalism is a sensational style of newspaper reporting that emerged at the end
of the nineteenth century when rival newspaper publishers William Randolph Hearst and
Joseph Pulitzer competed for sales in the coverage of events leading up to and during the
Spanish-American War, and it’s a type of reporting that continues today.
Journalism these days is straying into entertainment and blurring out the lines between
serious news segments, news entertainment, and news comedy.

A good writer should be able to write comedic work that make his audience laugh, scary
stuff to freak them out, fantasy or science fiction that imbued them with a sense of
wonder, and mainstream journalism to give a clear and concise information to all.
Journalism allows its readers to witness history; fiction gives its readers an opportunity to
live it. Giving thought to journalism means giving thought to the political ends. Unless
there’s been a reaction, there’s been no journalism.

Literature is the art if writing something that will be read twice; journalism what will be
grasped at once.

Ratings don’t last. Good journalism does.