Monday, 4 May 2020

Grab a Career in field of Art Direction


When you hear this term Art director, I would like to clarify one thing that it's the term of the Bollywood industry. Designations like Art director doesn't exist in Media Industry. During this blog, we'll tell you about what actually Art director is and what does he do and that we will allow you to fathom some best mass communication college from which you'll be able to pursue your degree and make your future bright.


Definition of Art Director
An Art Director is someone who is to blame for the visual style and pictures in magazines, newspapers, product packaging, and movie and tv productions. They create the general design and direct others who develop artwork or layouts. Art directors work for advertising and promotional material firms, newspaper and magazine publishers, specialized design services firms, and therefore the theater, picture and video industries.

An art director typically oversees the work of other designers or artists who produce images for TV, film, live performances, advertisements, or video games. They determine the specified overall style or tone for every project and articulate their vision for the artists presenting the image, like drawings, graphics, photographs, charts and graphs, or stage and movie sets.

An Art Director will work with art and style staff at advertising agencies, publicity firms and book, magazine, or newspaper publishers to make designs and layouts. He also works with producers or directors of theater or TV, or oversees the set design of movie productions. His work requires him to know the planning elements of projects, motivate other creative workers, and keep projects on budget and on time. Sometimes, they're also liable for developing the budgets and timelines.

Job Description of Art Director
·         He/She is responsible to represent the concept in visual way.
·         He/She will decide which photographs, art, or other design elements are used on the set.
·         they'll be responsible to develop the general look or variety of a publication, effort, or theater, television, or film set
·         they'll supervise design staff
·         Review and approve designs, artwork, photography, and graphics developed by staff members
·         refer to clients to develop an inventive approach and elegance
·         Coordinate activities with other artistic or creative departments
·         they'll develop detailed budgets and timelines
·         He/She will present designs to clients for approval

How to start?
First of All, you will have to take admission in any of the best mass media institute. College must be the top best mass media institutes so that they will be able to teach you the basics. Some top best media colleges in Delhi also provide internships just after the completion of your study or during the last semester of your course. So, it is a very important step to choose your college. So, let us have a look at some top best media colleges in Delhi:-

·         Indian Institute of Mass Communication (IIMC)
·         AJK Mass Communication research center (JMI)
·         Makhanlal Chaturvedi Rashtriya Patrakarita Vishwavidyalaya.
·         IAAN School of Mass Communication (IAAN)

While seeking for admission in mass communication, you must choose the best media college so that your degree will be worthy. IAAN School of Mass Communication could also be your choice while searching for government approved media college for admission.

All the best,

Afzaal Ashraf Kamaal

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